Do You Love Beauty Products, This Post Is For You!!!!

If you’ve always been interested in beauty, you might have been considering starting an online beauty blog. This is a great way for you to get your love for beauty out there, offering a creative outlet and a fantastic way for you to share your advice with others. It might be that you want to start a beauty business and this is a great place to start, or it might just be that you want a place to write about what you love. From articles on how to care for a dimple piercing to the best lipsticks to wear for different occasions to winter skin care tips, there are so many things you can write about and share your inspiration of. If you are considering starting an online beauty blog, we’ve put together some top tips that can help you to make it a success. Keep reading to find out more and get inspired. 

Photo by Ron Lach  from Pexels: https://www.pexels.com/photo/woman-with-cosmetic-mask-using-facial-roller-8142211/ 

Think of your branding

The first thing you need to think about when starting an online beauty blog is your branding and your image. You should make a logo and design your blog around these colors and the image you want to give off. Think about the tone of voice you want to portray, it should be friendly, relatable and personal, but also knowledgeable so people trust what you are talking about and you are a credible source. You also need to consider what platform you want your site to be on – WordPress tends to be the most widely used. 

Plan your content ahead of time

When you are running a blog you need to be consistent and have a plan. You want a content calendar which you can use to prepare your content on and have your different articles on. This will mean you’ll know what should be published when and can correlate your articles depending on what is going on. For example, around February you might want to publish Valentine’s Day make-up ideas and in Spring, advise people on how to get their skin ready for the warmer weather. 

Consider ways to monetise your blog

Once you’ve got your blog up and established, think about ways you can monetise it. You might want to add affiliate links for products that people can purchase, sponsored posts and more. This can make it more of a side hustle than just a hobby and you can earn a supporting income with it. 

These are just a few things you need to think about when you are starting an online beauty blog. It can be a fantastic way to write all about the different things you love and know about beauty, but also can turn into a side hustle alongside your everyday business. Are you looking to start an online beauty blog, or is it something you’ve done recently? If so, what are some top tips you have? Let us know in the comments below, we’d love to hear from you.